Wódka Wyborowa -Product Video-

Videography of Wódka Wyborowa Exquisite proved to be a challenge because of the highly reflective AND transparent nature of the bottle.



Polish 'wódka' makes its debut with their premium offering, the Wódka Wyborowa Exquisite. Famed architect Frank Gehry also played a role in the bottle's design.

Our concept of this Product Video was to recreate Wódka Wyborowa's facade: clea, clear, savoury creaminess with a smooth, elegant finish.

Videography of Wódka Wyborowa Exquisite proved to be a challenge because of the highly reflective AND transparent nature of the bottle. The wódka and the bottle are both transparent thus negating the use of a coloured background. The risk of overexposure during shooting also increased the difficulty of this project.

Despite the challenges, we managed to produce an awesome piece of work, we incorporated subtle camera movements and added delicate lighting and exposure control.

WOLFANG DIGITAL used 3D animation to spice up the video. The animated text were given a glassy, reflective blue hue, in line with Wódka Wyborowa's corporate identity. The text danced over its own reflection, as in on a frozen lake.

WOLFANG DIGITAL is proud to introduce to you another Product Video. If you have a product or service you'd like to highlight to the world, we welcome you to get in touch with us.

Here's a little history on the origins of Wódka Wyborowa Exquisite:
Wyborowa Exquisite is single-estate quality, produced exclusively from a single variety of premium rye, grown on a single estate around the village of Turew (near Poznan in Western Poland), an area long associated with the production of high quality grain and vodka. The highest levels of quality control and a unique production process ensure Wyborowa Exquisite is truly exceptional vodka. Wyborowa Exquisite boasts an elegant mouth-feel on the palate with delicate notes of fresh rye bread, Brazil nuts and growing savoury creaminess, with sweetness well-balanced by lightly toasty dryness. The finish is lightly spiced, with a sweet-dry nutty finish and a hint of sesame

Your virtual salesman: The Product Video

'The Product Video is a tireless sales promoter.'

This video exist for one main reason: your products and/or services. It's a video designed to showcase your product, its strenghts and features, installation instructions and your promotions.

A comprehensive product video will usually come with voice overs and video titles to help your customers understand your products' unique selling point. Animated graphs and diagrams will help to dispel any doubts about your products' integrity.


The Product Video's main focus is to highlight your products' features

For demonstrations that are too complex, 3D Animation combined with live action videography will get the most difficult points across to the simplest of minds.

Imagine your product video being played repetitively in your showroom, displaying your products and its features. The Product Video is a tireless sales promoter. It's the first impression your customers get of your brand and often, it's one of your most effective sales tool.

To produce a Product Video, WolFang Digital provides the following services:

1) Scriptwriting
2) Videography (Full day)
3) Video Editing (approx. 4 to 5 days)
4) 3D Animation
5) Motion Graphics
6) Video Titles

Duration of video:
approx. 5 to 10 minutes

This Video is most suitable for use in:
Product Demonstrations
Showrooms/Retail Outlets
Exhibitions/Trade Shows

To view more Product Videos, visit:
Product Videos from WOLFANG DIGITAL

B. Braun Product Video

'The clean layout, the subtle use of its corporate colours and even our choice of Voice Over Talent were complimented.'

In May, WolFang Digital completed a Product Video for B. Braun Avitum. This video features the Nexadia Intelligent Data Management System, a software that manages a network of dialysis machines.

Each Nexadia Monitor is able to remotely control, monitor and document treatment procedures for a host of networked heaemodialysis machines, allowing nurses to spend more time with their patients and significantly improving the efficiency of the nephrologist's administrative tasks.

Videography was done at Penang Adventist Hospital's Renal Care Centre. The video was premiered at the 11th Asian Nephrology Congress at KL Convention Centre, which WolFang Digital also provided Event Photography services.

During one of our final but poignant video presentations to a packed room of sales, marketing and technical managers including its General Manager and a representative from Germany, our video was previewed to a round of applause and compliments from all. The clean layout, the subtle use of its corporate colours and even our choice of Voice Over Talent were complimented.

This is a testament to WolFand Digital's versatility in undertaking various projects from different industries.

PT19 Residency Product Video

'We were complimented, of all things for our copywriting.'

On Monday afternoon, WOLFANG DIGITAl presented to Trinity Towers its PT19 Residency Product Video. Among those present are its director, Datuk Neoh, the Financial Director and its Marketing Director.

We completed the project 2 days ahead of schedule which is just as well, giving time for the client to mass duplicate the DVD for export to Dubai in time for a property fair.

We were complimented, of all things for our copywriting. Since our client did not order a full script and a Voice Over Recording, we hadn't thought those few lines of text would stand out.

Photos are taken with my K800i for training and reference purposes.




Videography was first thing in the morning. I wanted to get that soft, fresh lighting only availble during daybreak. Since shooting lasted into the evening, we had to provide extensive colour correction to compensate for the inconsistent lighting. In various parts of the video, leaves had to be made more lush, interiors had to have that romantic yet sophisticated ambience. Without colour correction, the footage would look lifeless and appear too conventional.



We were thrilled to finally use our Glidecam for this project. It didn't quite yield the results I expected considering the time I took to rehearse but it was satisfactory. I now understood the Glidecam better and will learn to compensate for its weaknesses.

As I post this onto my blog, more than a thousand DVDs of the PT19 Residency Product Video are getting off the duplication press and will be shipped off to Dubai for a property expo. We completed this project well ahead of schedule to the delight and appreciation of our client!

PT19 Recce

'The house was incredibly photogenic... We marveled at the way sunlight washed over its walls...'

Photos are taken with my K800i camera phone as an reference for Videography purposes.

Last Saturday, we gave a presentation to Trinity Towers, a well established property development company. WOLFANG DIGITAL is commissioned to produce a Product Video for the RM 2 Million, 3 storey, modern-contemporary styled high-end terrace, PT19 Residency.

WOLFANG DIGITAL did a recce today at the show unit. The house was incredibly photogenic- its architecture was well thought out. We marveled at the way sunlight washed over its walls in the bamboo garden and the nicely decorated interior.

Trinity Towers may be our first client to engage our Glidecam Videography service, ahead of TCIE (Tan Chong Industrial Equipment) who are scheduled a week later. Exciting times. We'll keep you posted.

Havana Club 'El Ron de Cuba'

"A dynamic and edgy montage supported by an upbeat soundtrack, a reflection of raw energy from the melting pot of various cultures, the romantic land of Cuba."

This video remains on of our most watched video on YouTube. I remember bringing back a CD worth of photographs to our Motion Graphics team. Considering that the video duration was to be 3 minutes, we really didn't have much to work with.

Our team had a look around and found a magazine sporting images of cocktails made with Havana Club. That was all we needed to create the concept for the video. Havana Club was made in sunny Republic of Cuba. Workers harvested sugar canes under the humid tropical sun. Cuba's colourful night life and its resilient people provide the inspiration for the Havana Club Product Video.

Our Motion Graphics team scanned and animated various photos to create a dynamic and edgy montage supported by an upbeat soundtrack, a reflection of raw energy from the melting pot of various cultures, the romantic land of Cuba.

Standard Chartered Bank

Standard Chartered Bank
The One Thing: "A Rewarding Career"

Services Provided:
Scriptwriting, Videography, Video Interviews, Video Editing, Motion Graphics, DVD Authoring

This was an interesting and rewarding project. We were given the challenge of producing a product video that would be viewed by new recruits of Standard Chartered Bank's IT operations arm, IT-365.

Being a regional call centre, IT-365 work tirelessly behind the scenes to uphold IT integrity of account holders, shareholders, businesses... the bank's customers. We don't see them, we only listen to them as they patiently help us over the phone, round the clock.

As expected of a call centre, the furniture is practical and spartan. There are rows upon rows of neatly formed cubibles under bright lighting in a clean, air-conditioned environment. A personal effect is limited to a toy atop a monitor there, photo frames here, a jacket draped over a chair... Photos of past corporate activities and inspirational posters dot the walls of each department.

Seven departments had to be featured in the video. This proved easier said than done as each department lacked factors that made it unique from the other. Our Videography team had to incorporate unique angles when shooting each department.

We also used dynamic camera moves to spice up the activity that the camera was recording. Known as 'tracking' and 'dolly' this technique added value to the video but it was a time consuming process.

Our proposed concept to use a host that would 'visit' each department and narrate the script won the client's approval and we were very fortunate that they had a Head of Department who was rather adept at reading from a cue card and moving amongst his colleagues. We had to direct Colin but he was a fast learner and the shoot progressed smoothly.

Extensive Motion Graphics was used to dramatise various parts of the video, especially the introduction. Have a look at our video and add your comments.