Thursday 21 August 2008

Cutting It Right: Video Editing pt. 2 of 3

This posting is part 2 of 3 from my Video Editing series, 'Cutting It Right: Video Editing'

View Cutting It Right: Video Editing part 1

4) Editing
This is a creative process where the Video Editor, ususally guided by a Storyboard or Script, crafts the story. The Video Editor lenghtens or shortens a take and inserts them into his edit chronologically or randomly as required by the Script or Storyboard. Videography aside, Editing is the most crucial part of Video Production.

5) Editing with Music
Oftentimes, a Video Editor is required to edit his Video based on the beats of a music track. He takes great care to increase or slow down the pace of his videos based on the cresendo or low points of the track. If the script requires random Video clips, his creativity is needed to insert the most attention grabbing ones into appropriate segments of the music track.

6) Motion Graphics and/or 3D Animation
The Video Editor collaborates with the animation team to create Motion Graphics/3D Animation based on the Video Director's guidelines. The Video Editor inserts these clips as required by the script/storyboard.

7) Voice Over Synchronising
The Video Director is always present during Voice Over Recordings to ensure that the Voice Over Talent gets the pronunciation and intonation right. Attention is given particularly to names and slogans. When the Voice Over Recording is complete, the Video Editor faces the thankless job of inserting the appropriate Voice Overs into position. He will need to make adjustments to the video based on the speed of the Voice Over reading.

View Cutting It Right: Video Editing part 1

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