PT19 Residency Product Video

'We were complimented, of all things for our copywriting.'

On Monday afternoon, WOLFANG DIGITAl presented to Trinity Towers its PT19 Residency Product Video. Among those present are its director, Datuk Neoh, the Financial Director and its Marketing Director.

We completed the project 2 days ahead of schedule which is just as well, giving time for the client to mass duplicate the DVD for export to Dubai in time for a property fair.

We were complimented, of all things for our copywriting. Since our client did not order a full script and a Voice Over Recording, we hadn't thought those few lines of text would stand out.

Photos are taken with my K800i for training and reference purposes.




Videography was first thing in the morning. I wanted to get that soft, fresh lighting only availble during daybreak. Since shooting lasted into the evening, we had to provide extensive colour correction to compensate for the inconsistent lighting. In various parts of the video, leaves had to be made more lush, interiors had to have that romantic yet sophisticated ambience. Without colour correction, the footage would look lifeless and appear too conventional.



We were thrilled to finally use our Glidecam for this project. It didn't quite yield the results I expected considering the time I took to rehearse but it was satisfactory. I now understood the Glidecam better and will learn to compensate for its weaknesses.

As I post this onto my blog, more than a thousand DVDs of the PT19 Residency Product Video are getting off the duplication press and will be shipped off to Dubai for a property expo. We completed this project well ahead of schedule to the delight and appreciation of our client!

TCIE Videography pt. 1

'The site was dusty, gritty, muddy, rocky and provided various obstacles that hindered shot composition. '

photos are taken with my K800i camera phone for archiving & training purposes.




What was meant to be a simple Videography session left us weary and exhausted by the end of the day. The Videography session for Tan Chong Industrial Equipment (TCIE) started mid morning but I was up at the crack of dawn to avoid the traffic congestion and to get some paperwork done before heading off to TCIE HQ in Gombak.

Our first scene was of an express bus ferrying tourists to an exotic locale. After an enjoyable breakfast with our client, we were told that the bus (huge by my standards) was meant to remain in the workshop for additional service so we headed off instead to a cement processing plant owned by YTL Group.




The site was dusty, gritty, muddy, rocky and provided various obstacles that hindered shot composition. As our subject was the cement mixers trundling in and out of the plant, we were exposed to the hot weather bordered by the colossal structure and cement mixers. The almost stark blue sky wasn't kind to offer enough clouds.




Back at TCIE HQ, we set up for the express bus scene. By this time, it was close to noon and the sun was relentless in searing us with its heat rays. While the Batu Caves (huge limestone caves) provided a photogenic setting, we had too much outdoor light and too little indoor (inside the bus) illumination to correctly expose the bus driver. No amount of redheads (800W lights) could compete with the sun and properly light the driver through the bus' tinted windscreen and compete so we opted to use our mobile video lights inside the bus.

Next in the agenda was a well deserved breather for all of us- lunch break!

To be continued...

Gearing up for PT19 Residency

Trinity Towers has awarded us the project to produce a Product Video for their 3 storey linked terrace priced at RM 2 million. Videography begins tomorrow morning. From what I hear, the place is going to be in tip-top condition, awaiting our arrival.

As predicted, they will be our first client to benefit from our newest service, our Glidecam Videography. For architectural Videography, it's fitting, considering the house will look great with sweeping views of the interior as our Glidecam gracefully moves in to capture each room and hall.

We intend to arrive early to take advantage of the sun's low angle. The soft shadows and the sun's initial weaker rays ought to make the house look romantic and appealing to high-end buyers.

It's going to be a long day- the client wants a night shot of the facade with the logo illuminated, at night. The following day, we're to head out to shoot various places of convenience- malls, airport, banks, etc. While all this is being carried out, back at the studio, Video Editing and Motion Graphics and Music Selection will have already started. Exciting. We'll be posting photos of our Videography session later.

Reading Displeasure

I was at MPH in Subang Parade last week. I understand that MPH are a well maintained chain of bookstores. Their staff are helpful and the place is comfortable, especially for MPH card holders- we get a whole area reserved for relaxed reading.

I'm a fan of fiction and fantasy. When it comes to the latest R.A Salvatore fare, my favourite dark elf, Drizzt Do'urden, I'll always find them in the proper section- fantasy. Having a multi-disciplinary role, I tend to visit various sections to brush up on technology,techniques and my skills. Therefore it's very distressing to find a book like 'The Fundamentals of Electronics' in the Graphic Design section.

When I need to look for books on say, Motion Graphics or Video Editing techniques, I'll have to approach the Programming or Computer shelves. Think again: Today I found Motion Graphics + Film in the Graphics Design shelf. A book on Lighting? The Photography section. Videography? You must have guessed by now that it's in Photography.

Why do they make it so hard on us creative types? A more considerate bookstore, Times, takes the extra mile to offer convenience to their customers. On one of my recent visits, I helped myself to their online inventory which offered a map to the exact aisle where the book was located. Now, that's service!

Given an increasingly info cluttered world, we rely on the dissemination of information in the form books written by experienced and credible authors, but all that corroboration would go to waste if our bookstores aren't willing to expand the energy to properly categorise these books.

Glidecam Videography

We're hard at work practicing with our new Glidecam. It helps us capture great looking video footage: dolly, arching and tracking shots but at a cost to our physical stamina. Our Sony video camera balanced very well on our Glidecam but at 2Kgs, it was already very heavy when attached to the Glidecam in addition to the counterweights.

At about 1Kg, our 3CCD Panasonic video camera with a wide-angle lens adapter and fold out LCD panel was perfect but still exacted a toll on us. I just don't want to imagine loading our XL1 onto the Glidecam... I tried it anyway and suffice to say, it's not a good experience.

I intend to use the Glidecam on our upcoming project for Tan Chong Industrial Equipment (TCIE)'s Corporate Video. This project promises to put us face to face with huge diesel powered commercial trucks. The TCIE Corporate Video will be the first video to feature Glidecam Videography from WolFang Digital.

Meanwhile, it's going to be more sessions at the gym and more practice in the studio with our Glidecam. It's a great piece of equipment for moving, stable shots. With the help of the Glidecam, our Videos will gets a more refined look, resembling a high-budget Hollywood production but it still takes lots of hard work to become a competent Glidecam Videographer.

PT19 Recce

'The house was incredibly photogenic... We marveled at the way sunlight washed over its walls...'

Photos are taken with my K800i camera phone as an reference for Videography purposes.

Last Saturday, we gave a presentation to Trinity Towers, a well established property development company. WOLFANG DIGITAL is commissioned to produce a Product Video for the RM 2 Million, 3 storey, modern-contemporary styled high-end terrace, PT19 Residency.

WOLFANG DIGITAL did a recce today at the show unit. The house was incredibly photogenic- its architecture was well thought out. We marveled at the way sunlight washed over its walls in the bamboo garden and the nicely decorated interior.

Trinity Towers may be our first client to engage our Glidecam Videography service, ahead of TCIE (Tan Chong Industrial Equipment) who are scheduled a week later. Exciting times. We'll keep you posted.

Glidecam Cometh

Today marks a historic day for WolFang Digital because we are able to offer a new service to all our precious clients!

This day marks the arrival of our brand new Glidecam, an equipment significant in Hollywood movie productions but rare in the Malaysian Video Production industry. Glidecam adds that distinctive elegance to your videos.

A Glidecam is a professional video camera stabilisation system. The Glidecam attaches to a video camera. The Glidecam gives a Videographer the freedom to walk, even run with his video camera without any jerky (shaky) video footage. In short, you will no longer see unsteady shots if the Glidecam is deployed.

Previously, a Video camera is attached on a tripod. While this set-up provides steady shots, it severely limits movement. The Glidecam lets our Videographers walk through a scene or an event, generating smooth flowing video footage.